How Cliptura works

From a raw video to polished, platform-ready clips in six steps. The whole process takes under 5 minutes.

STEP 01

Upload your video

Drag and drop a video file (MP4, MOV, AVI, MKV, WebM — up to 3 hours) or paste a YouTube/Vimeo URL. Cliptura downloads and processes it automatically.

1 credit = 1 minute of source video. A 30-minute podcast costs 30 credits.

STEP 02

AI transcribes & analyzes

OpenAI Whisper transcribes your video with word-level timestamps in 20+ languages. Our LLM then analyzes the transcript to find the most engaging moments.

The AI scores each moment for hook strength, emotional impact, pacing, and shareability.

STEP 03

Clips are generated

You get 10 ready-to-post clips, each with a virality score (0–100), an AI-generated hook, and animated captions. Sorted by engagement potential.

Each clip is automatically cropped to 9:16 (vertical) with smart face tracking.

STEP 04

Edit in the browser

Open any clip in the full video editor. Adjust trim points on the waveform timeline, customize caption styles, add B-roll, apply your brand template.

The editor works entirely in your browser — no software to install. Pro plan feature.

STEP 05

Export in any format

Choose resolution (1080p, 720p, 480p), quality, and aspect ratio. Export a single format or batch-render 9:16 + 1:1 + 16:9 simultaneously.

GPU-accelerated rendering. Most clips finish in under 30 seconds.

STEP 06

Publish everywhere

Connect your TikTok, YouTube, Instagram, LinkedIn, and X accounts. Publish immediately or schedule with AI-recommended best posting times.

Track which clips drive the most traffic back to your long-form content.

Try it yourself

Upload your first video and see the AI in action. 60 free credits, no credit card.

Get Started Free